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Why Integrate a Smart Process Application?

Why Integrate a Smart Process Application?

Modern organizations have multiple applications that all serve important purposes in their business environments, but if these applications don’t work together, they create data silos and inefficiencies. Smart process applications (SPAs) connect disparate enterprise applications and systems so organizations streamline the flow of information throughout their environments and open a path to process automation. Read on to learn why SPAs are critical for modern businesses and how they optimize efficiency, productivity, decision-making, and more.

Understanding Smart Process Applications

Smart process applications are defined as tools that streamline the capturing of information from your systems of engagement and integrate that information with your systems of record so you can best address customer needs. For example, a system of engagement — such as a fax, email, or mobile device — takes in information from a customer which needs to make its way to a system of record, such as an enterprise resource planning (ERP) system, customer relationship management (CRM) system, or other. The SPA provides a link between these two types of systems to extract and perfect content from the system of engagement in order to initiate and execute business processes in the system of record.

Benefits of Integrating Smart Process Applications

Integrating SPAs allows you to capture information that might be missing from a customer engagement, quickly resolve customer issues, and export the results into the relevant system of record. You’ll see benefits including:

Increased Efficiency and Productivity
With SPAs connecting your applications, you’ll gain a stronger, more cohesive way to address customer needs. SPAs automate certain repetitive tasks so humans can spend time interacting with customers and quickly processing their interactions. By eliminating the silos among your applications, your teams can efficiently engage with customers using a unified system. They’ll save time without having to toggle among disparate software.

Improved Accuracy and Consistency
You won’t lose track of data derived from information-rich customer interactions as SPAs ensure your applications effectively process these interactions in real time and capture the necessary information. Automation reduces the number of human touches required in a process, thereby reducing the risk of human error as well. With your SPA connecting systems and communication together, you’ll be able to standardize processes for handling customer engagement.

Enhanced Decision-Making
SPAs deliver analytical tools so you can improve data management and make smarter decisions based on real-time data. By combining information capture with business process management (BPM) and analytics, SPAs allow you to gain insight into your processes with analysis capabilities and reports.

Scalability and Flexibility
SPAs deliver the scalability and flexibility of the cloud, so they evolve with your organization. They can adjust to changing business needs and capacities as you grow your customer base, staff, and technology environment. The right SPA for your organization should integrate with your existing tools so it can successfully provide a cohesive system that breaks down communication barriers among your applications.

Explore Smart Process Applications Today

Integrating SPAs allows your business to do away with the inefficiencies of using multiple, disparate systems to address customer needs. By streamlining your applications, SPAs help you optimize the customer experience in more efficient ways — and ultimately cut costs. If you’d like to learn more about how SPAs can unite your systems, get in touch with All Star today.

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